I was fortunate enough recently to stumble across some very good social media books over the last couple of months.

Like all of them, they talk about why the conversation between a brand/company and the end user is extremely important in today’s society.

Socialnomics is a book about Social Media platforms such as Facebook, Twitter and Youtube and how they are changing the way businesses and consumers behave by connecting millions of people to each other via INSTANT communication.

It was released August 26, 2009 by Erik Qualman, Global Vice President of Online Marketing for EF Education, titled Socialnomics: How social media transforms the way we live and do business.

If you are interested to know how social media is changing the dynamics of business, then you NEED this book.

Erik has also produced a video titled Social Media Revolution that is similar to Did You Know but focuses specifically on social media and its networks instead of technology in general. That in itself should be enough to encourage you to watch.

Social media is a new way of communicating/embracing/listening to your customers…can you afford not to care about what they are saying about your brand? you better….