Social Media Expert » content http://www.socialmediaexpert.com.au Wed, 21 Dec 2011 00:41:45 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Web Site Content—It’s All About the Why http://www.socialmediaexpert.com.au/web-site-content%e2%80%94its-all-about-the-why/ http://www.socialmediaexpert.com.au/web-site-content%e2%80%94its-all-about-the-why/#comments Wed, 04 Feb 2009 04:17:08 +0000 admin http://cdigitalblog.com/?p=260 Read More]]>

Every week I’m asked to look at business Web sites and tell the owners why they’re not getting the results they want.

Some of these sites are straightforward brochures, others are e-commerce catalogs, and some are those direct-mail-style pitches reminiscent of old mail-order magazine subscription schemes. Some have incorporated do-it-yourself audio and video, and some even have such media professionally produced… but, still, the results stink. Why?

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MarketingProfs
by Jerry Bader

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